Online Digital Marketing Program
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Digital marketing professionals guide and navigate a company’s marketing efforts to reach the best target via the right digital channel. These can be done by gathering customer information, nurturing users through the marketing funnel, tracking conversions, and improving the process to get the best results possible.
With Eastern College’s online Digital Marketing program, you can get the knowledge and skills you need to pursue a rewarding career in the exciting and ever-changing world of marketing.
With modular learning and ongoing career support, you will feel prepared and supported to pursue your career goals upon graduation. Contact us today to find out more about professional Digital Marketing training and start down your path to success.
Available Learning Options
At Eastern College, you can choose the learning option that meets your needs. This program is currently available in:
Online: Remote Classes
Instructor-led classes on a set schedule, held remotely live on video over the Internet
Duration: 61 Weeks
Internship: 12 Weeks
Online: Self-Study
Instructor-led classes on a set schedule, held remotely live on video over the Internet.
Duration: 33 Weeks (FT)
Internship: Unavailable
Why Become a Digital Marketing Professional
PURSUE A GROWING FIELD IN CANADA
Digital marketing has become a core component of an organization’s online platform. As more businesses in Canada acknowledge the importance of a strong digital marketing strategy, the demand for skilled digital marketers will continue to grow. Approximately 73,700 new digital marketing job openings are expected in Canada through 2031.***
COMPETITIVE SALARY
Digital marketing professionals’ salaries reflect the demand needed for skilled professionals. According to Canada’s Job Bank, the median hourly wage for a digital marketing specialist in New Brunswick is $29.33 per hour.** With additional experience or specialization, you could earn up to $62.50 per hour.**
ADVANCE AND GROW
As the digital marketing industry grows and changes, there’s always something new and exciting that you can learn. If you are entrepreneurial, you could even start your own digital marketing business! Invest your time in a career that excites you and where you can continue to build on your future earning potential.
WORK IN ANY INDUSTRY
As a digital marketing professional, you can choose to specialize in a field that matches your skills and passions. Every industry needs digital marketing experts to help create an online presence for their business. You’ll be in-demand in practically every industry, including consumer goods, oil and gas, financial services, and much more.
Get Program Details
Click the button below to request details about our Digital Marketing program including:
What Our Graduates Say
Anthony Waddell
“Great atmosphere and caring staff”
The material that is taught is always hands-on and allows students to stay ahead of the “curve” in their career choice. Great atmosphere and caring staff make for an exceptional vocational college.
Joy
“Great classes, and still so many months to go!”
Wonderful staff, great classes, and still so many months to go! I’m sure they are going to be fantastic. If you’re looking for a school, this one is the best!.
Devon Green
“I was given the tools to be successful”
I am so thankful for the people and the education I received at Eastern College. I was given the tools to be successful and create an income off the education I received. Not only did this school land me the career I have now, I have life long friendships with the people I met here! I highly recommend this school !
Why Study to Become a Digital Marketing Professional with Eastern College
1FULLY-ONLINE LEARNING
Online learning means you can relieve the stress of having to attend a physical school at a specific time. You’ll collaborate with your instructor and other students on projects in online forums, giving you the flexibility you need to complete your assignments. Additionally, instructors are available to help you by phone, email, or chat.
2FULL-TIME SCHEDULE
Classes should be taken at a pace everyone can succeed at. You can complete the online Digital Marketing program in as short as 33 weeks* with the full-time program.
3FAST-TRACK TRAINING
You will receive the job-specific skills you need to get into your career within a condensed amount of time, so that you can get to work right away. Get job-ready faster!
4ONGOING CAREER SERVICES
Eastern College offers job placement assistance and ongoing Career Services to all of our graduates. Get expert advice on how to nail interviews and take your resume to the next level. You’ll feel prepared to enter your chosen field with our Career Services team on your side.
5HALF-DAY CLASSES
At Eastern, you will only put in 4-hour days, so you’ll have the flexibility you need for your busy life. With half-day classes, you can continue to put your energy into what matters most in your life.
6MONTHLY PROGRAM START DATES
At Eastern College, we have programs that start monthly, so you don’t have to wait long to start your learning journey.
7MODULAR LEARNING PLATFORM
When studying at Eastern, you will never feel overwhelmed with your program. You will complete one course at a time, allowing the focus to be on excelling in your studies.
Get Program Details
Click the button below to request details about our Digital Marketing Program including:
Not Sure You’re Ready for Career Training?
Take the Eastern College “Career Training Readiness” Quiz
This fun online quiz takes 3 minutes to complete, and you’ll get a personalized report. Identify your strengths and social style, plus the training and positions you’re best suited for.
Becoming a Certified Digital Marketing Specialist
The online Digital Marketing program at Eastern College provides the foundations in business and marketing combined with online marketing tactics that help drive business growth. This is your opportunity to pursue a new career, or gain the skills you need to boost your existing career, from the convenience of your home — fit education comfortably into your busy life.
Digital marketers enjoy a creative, exciting, and changing field where new opportunities are created every day to build fan bases and market in new ways. This field requires people of all stripes and strengths; whether you are artistically creative, or more of an analytical problem solver, there are tasks in digital marketing that highlight your strengths and passions.
Career-Ready Skills You’ll Learn
This program covers the essentials of search engine and social media marketing while exploring the principles of content optimization and analytics. Explore content strategy — ranging from developing content for specific target audiences to measuring the impact and results. You will also learn email marketing at the conversion and retention stages and how to create, execute, and measure the results of email campaigns.
You will also gain skills and knowledge in:
- Display advertising campaigns using Google Ads
- Constructing and optimizing pay-per-click Google Ads and techniques on marketing spending and budgeting
- Online reputation management using real-life case studies
- Search engine analytics using Google Analytics to evaluate audiences and conversions, measure acquisition success, and utilize results for planning and budgeting
- Social platforms such as Facebook, Instagram, Twitter, and Snapchat and how to deliver targeted content and impact interactions between businesses and consumers
Career Opportunities
As a Digital Marketing graduate, you will be eligible for employment in a wide cross-section of business and organizations with online presence. You may work in the following fields:
- E-Commerce
- Social Media
- Pay-Per-Click (PPC)
- Search Engine Marketing (SEM)
- Search Engine Optimization (SEO)
- Email Marketing
- and more!
Is Online Digital Marketing Training Right for You?
If you’re interested in learning more about Digital Marketing career training at Eastern College, fill out the form. A helpful Career Advisor will assist with everything from career questions to financial aid and help discover the perfect career path for you.
*Program length when completed in normal time
Source: https://www.jobbank.gc.ca/wagereport/occupation/296284
*** Source: https://www.jobbank.gc.ca/marketreport/occupation/296284/ca
For immediate questions, give us a call at 1-866-882-2782.
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